Lg2boutique’s rebranding magic
An electronics store and a boutique barbershop brand go under the design knife.
To fly or not to fly (for free)
This product demonstration video for Air Canada’s premium seats is neatly disguised as a gift-vertising spot.
Doing ‘it’ for Denmark
How Spies’ loyalty program is encouraging Danes to fornicate for the good of the country.
Headbanging new beer
Unibroue and Megadeth’s Dave Mustaine are brewing a new ale for metal fans to try at the musician’s 55th birthday party.
Get a reality check from Mother Superior
An 86-year-old nun puts the rest of us to shame in this inspiring Nike ad.
Watch the 2016 Agency of the Year videos
Here’s what some of the shortlisted shops came up with to entertain their peers at Tuesday night’s gala.
What’s going on inside Stella Artois’ tent?
Take a look at the multi-sensory dishes inside the Sensorium dome.
Just a little taste of the PROMO! Awards
All your favourite case study cliches in one place.
Red Lion’s roaring new rebrand
Creativity meets capitalism at this agency.