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Steam Whistle teams up with a cool customer
The brewer is seizing on Igloo Playmates having a cultural moment by adding a branded cooler to its roster of multi-packs.
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Metro is hosting drive-in movies at its parking lots
The grocer brings new meaning to “retail theatre” to raise funds for charity.
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Burger King handed out heat-activated coupons in morph suits
The QSR was drawing attention to what it calls its spiciest menu item.
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Haagen-Dazs hands out samples from a yacht
The ice cream brand leaned into decadence at Toronto’s waterfront to push its latest four-SKU collection.
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E8 draws a line when it comes to name inclusivity
The advocacy arm of the Vancouver Asian Film Festival is fixing spell checkers that won’t recognize names of Asian origin.
Top Canadian Ad Ideas»
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Boston Pizza gives badges to persistent patio-goersThe restaurant, which runs more outdoor dining locations than any of its competitors, wants to celebrate the experience.
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Amazon Canada makes a proud colouring bookThe 50-page book contains portraits of 2SLGBTQ+ Quebec employees.
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A new campaign to cut through the bullSHSTThe acronym of Timmins’ safe injection site is at the heart of a new awareness effort developed in tandem with creative agency The Garden.
The QSR was drawing attention to what it calls its spiciest menu item.
The advocacy arm of the Vancouver Asian Film Festival is fixing spell checkers that won’t recognize names of Asian origin.
Mirroring the iconic rock-bottom price of its iced tea, the Molson Coors brand is bringing the promotion back for a new flavour.
Top Global Ad Work»
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BMW helps drivers find a lesser-known signaturePerformance Art used AI to identify roads shaped like a 60-year-old design feature.
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Ukrainian agencies team up to showcase their PowerA new tool co-developed by IamIDEA showcases creative shops seeking international clients due to the war with Russia.
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Whirlpool is getting couples to sign a contract for choresWith its “Fairest Prenup,” the appliance brand has couples talking about a fairer division of household labour.
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Bally’s bets on its nameAngry Butterfly’s ads for the U.S. sportsbook are light on the bet-now-or-lose-out hyperbole common in the market.
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Movember drops its balls as an NFT“Non-Fungible Testicles” are both a fundraiser and a reminder to regularly check for signs of cancer.
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Burger King serves jabs to its competitorsThe QSR paired with Publicis Montreal to create a series of clever print ads that promote its new delivery service.
Stimulant TV»
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2019 Agency of the Year showreels: Part IV
Taxi creates a magazine for juniors, Union finds innovative ways to thank its agency, and Rethink creates a tribute to humble beginnings.
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2019 Agency of the Year showreels: Part III
Sid Lee, The&Partnership, and FCB talk about their obsessions, how it feels to see great work from other agencies, and why we need women behind the camera.
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2019 Agency of the Year showreels: Part II
Ogilvy, Anomaly, and Cossette get their future told by celebrities, recruit AOY attendees, and reveal their agency crushes.
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2019 Agency of the Year showreels: Part I
John St., Zulu Alpha Kilo and Edelman show the value of a pitch-worthy deck, maintaining agency independence and celebrity endorsements.
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Agency of the Year 2017: Watch the showreels
From six-second videos to healing society’s divisions, see the industry parodies created by this year’s shortlisted agencies.
Random Cool»
The beer brand has released paint colours to encourage employees to reclaim their own spaces after years of working from home.
Rethink created an animatronic hen to build hype for Nuggs, a McCain-backed vegan nugget brand.
A steampunk-inspired room, designed to help promote the new “Kurios” show, is opening at Toronto’s Hotel X.
Fierce Mamas and Stop The Party made Valentine’s cards that are blunt about how women feel about the pay gap.
![image002[48]](https://cdn.stimulantonline.ca/wp/wp-content/uploads/2022/02/image00248-300x172.png)
The agencies, which merged last spring, have temporarily adopted and developed a fan-favourite name.
